The exhibition “Bioprom: Industry and Technologies” for People debuted, and the new Ice Caprice collection was showcased at the international forum “Bioprom: Industry and Technology for People” in Gelendzhik. At the moment, the line includes three products. These are a cleansing foam, toner, and day-time cream.
“Domestic cosmetics producers consistently demonstrate that they often on par with the quality of well-known international brands,” – Vladislav Romantsev, EFKO’s Director for Strategic Development, says. “Each year, we develop new products and enhance our formulas. We strive to make sure our attractive women feel happy and confident.” We are carrying out our own R&D projects and expanding our production capacity. In this instance, we are referring not only to the capacities of the EFKO Cosmetic facility in the Voronezh region. Three years ago, EFKO launched Russia’s first shea nut processing plant in the Krasnodar Krai. With our deep-water port, we reduce logistics costs, and our extensive experience and expertise in oil refining have allowed us to effectively process this complex and exotic crop. At present, the capacity of the shea processing plant in Taman can completely cover the needs of the domestic Russian cosmetics market."
The “Treasures of Russia” collection draws inspiration from the natural wealth and cultural heritage of different regions of our country, with its first series focusing on Kamchatka. The products are crafted with EFKO shea butter and enhanced with a phytocomplex of Kamchatka rhododendron, honeysuckle, and kelp. This enables gentle cleansing of the skin, providing it with antioxidants and vitamins.
Each new release of the limited Ice Caprice collection is anticipated to match with significant business events in Russia and abroad. Ice Caprice’s basic skincare products are available on OZON, Wildberries, and Yandex.Market.